Why Apple Symbol Is Bitten?

  • During the process of developing the Apple logo, Janoff came up with the now-iconic outline of an apple in a shape that is quite similar to what we are all accustomed to seeing today.
  • During the process, he included a bite mark so that it would be clear that the fruit that is portrayed in the logo is an apple and not another fruit with a similar profile, such as a cherry.
  • This was done so that it would be evident what the fruit that is depicted in the logo is.

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